Umair Jabbar

Umair Jabbar - Digital Consultant

Versatile and passionate Digital Consultant and Technology professional with over a decade of experience in Web Development, Marketing Technology and Solutions Consultancy.

Proficient in innovative problem-solving, stakeholder coordination, process enhancement, project management, and team leadership to ensure the delivery of efficient, robust and scalable solutions. Committed to ongoing learning and continuous improvement.

Key Career Achievements

  • Recognized as the primary Subject Matter Expert for Web Development, Business Applications, and Marketing Technology solutions across internal teams, instilling trust and confidence in my proficiency within these vital domains.
  • Led the effort to update the Applications portfolio which resulted in €100,000/yr in savings through the strategic decommissioning of obsolete and underutilized services.
  • Carved out multiple functionalities as independent and efficient AWS Lambda Python functions, during the decommissioning of a decade old legacy system. This endeavor not only generated substantial cost savings but also enhanced the overall maintainability of these services.
  • Migrated all Marketing Automation from Marketo to HubSpot without any downtime for internal and external customers.
  • Orchestrated four successful re-launches of the Exasol Corporate website, overseeing vendor relations, stakeholder engagement, and guiding cross-functional teams to ensure seamless execution and achievement of launch objectives.
  • Managed end-to-end execution of numerous Marketing Automation and Lead Flow strategies, leveraging HubSpot and Salesforce automation to streamline processes and optimize performance across both platforms.
  • Led the development and launch of five unique online shops for solutionDrive GmbH clients, each featuring custom Shopware themes and plugins, with a standout example being the Online Store for Kaweco Pens.
  • Assumed responsibility for the development and upkeep of Meal-O, a school meal management system in Germany, while pursuing my master’s degree in Weimar. This commitment was managed alongside my studies as a part-time student job.
  • As a Digital Consultant for Maples Group, I helped them with performance optimization and launch of a new website on WordPress.

Skills & Proficiencies

  • PHP
  • JavaScript
  • HTML
  • CSS
  • jQuery
  • Ubuntu
  • AWS
  • Git
  • Problem-Solving
  • Web Development
  • Project Management
  • Agile methodologies – Scrum
  • Object Oriented Programming
  • Marketing Automation
  • Vendor Management
  • Digital Consultant

After completing my Masters in Computer Science and Media from Bauhaus Universität Weimar, I continued my career working as a Software Developer with solutionDrive. I was responsible for development of Shopware based E-Commerce sites and plugins.

During my Masters, I was working part time for Kuzo Media. It is a Web solutions company based outside Weimar, that specializes in E-Commerce websites and Shopware Plugins.

Originally I come from Karachi, the biggest city of Pakistan. It is one of the most underestimated yet fascinating cities in the world. In Karachi, I was working as a Software Engineer with Express Media Group for their news portal The Express Tribune and some other online entities. Before that I was working with Vbroadcast (formerly VPype), a live broadcasting Facebook application.

I have excellent command over developing user friendly, optimized, fast, bug free, smart web-applications and websites with a simpler and easily understandable yet optimum code. In my latest role at Exasol, I have moved towards Enterprise Business Applications, their architecture and data flow.

We live in a high tech era where every single day new technology out dates the old; however, not every technological advancement is inclined towards positive improvement or betterment of the society and this is where we need Kaizen to take over.

Kaizen is a Japanese philosophy which refers to positive improvement or change for the better and this is what I try to implement in my work and personal life.


  • Compliance and performance enhancement of the new corporate website for Maples Group. (The new site is planned to be launched in June ’24)
  • Change management, performance optimization and modifications for
  • Shopware Theme and Plugins development and complete setup for Kaweco Pens.
  • Shopware Theme and Plugins for Mostwanted Pens.
  • Backend Development for Meal Management system Meal-O. The Software is developed with PHP Enlight Framework and ExtJS f0r frontend.
  • Plugin to Integrate Google Maps for Shopware.
  • Facebook Pages Application Platform for RKM Group
  • Online News Portal for The Express Tribune, a Pakistani Newspaper
  • ePaper for a leading news paper in Pakistan
  • Vbroadcast, a live broadcasting Facebook App. (The app is no longer available)